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MedicalSupplyGroup.com
Offers Low-Priced Medical Supplies To Uninsured
URL: http://www.MedicalSupplyGroup.com The Medical Supply Group, Inc., is meeting the needs of Americans that do not have insurance or adequate insurance by offering online and easy access to low-priced medical supplies and medical equipment. According to the Census Bureau’s most recent population survey, about 43.6 million people, including 43.3 million under age 65, were uninsured. The Medical Supply Group targets this market with its www.MedicalSupplyGroup.com website, which features more than 15,000 products and is growing fast. “We’ve clearly found our niche in medical supplies marketing. Our customers want a one-stop shop where they can find everything they need. But we know there are still a lot of people out there who need us but don’t know the option exists; so, we plan to take this website to the next level in 2007. We’ll unveil a large-scale marketing effort and add thousands of new products,” says Ernesto Saladrigas, the site’s ecommerce manager, who heads its new sales team. The Medical Supply Group offers a full range of products and medical equipment—from ostomy, skin care, incontinence and diabetic supplies, to over-the-counter medications, scooters, patient lifts and more. “Many of our clients are people who cannot afford insurance or do not have adequate insurance and need easy, quick access to medical supplies that don’t require a prescription. We are rapidly becoming the preferred online source for affordable medical supplies. Our popularity is also growing among doctors’ offices, clinics, universities and other group purchasing organizations. We have seen an increase in those types of orders, probably due to the flexible payment terms we offer,” Saladrigas says. The new marketing campaign focuses not only on selling medical supplies on MedicalSupplyGroup.com, but also on Amazon, eBay and other shopping channels. Another part of the company’s strategy is increasing the frequency of its email campaigns for its approximately 50,000 existing newsletter subscribers and customers to develop relationships and enhance services. According to Saladrigas, the Medical Supply Group website is user-friendly and makes ordering easy. Customers receive most orders in two to three days and get free shipping on orders of $50 and more, excluding overweight orders and bulk items. About The Medical Supply
Group, Inc.
For more information, contact Ernesto Saladrigas at 954-876-7290 or via email to esaladrigas@medicalsupplygroup.com
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