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Date:
2/09/2006
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"If you can't make it to New Orleans for Carnival this year, you can still enjoy a taste of the celebration—and help a New Orleans bakery recover," said Stephen Pazyra, founder and president of 1-800-Bakery.com. Pazyra and Tricia Zornes, the owner of Randazzo's, first agreed to a partnership during the summer of 2005. Then Hurricane Katrina hit, dealing a potentially fatal blow to Zornes' bakery, which had served New Orleans for four decades. "We had four feet of water in our building," Zornes said. Zornes decided to rebuild, hoping to encourage other local businesses to do the same. After a major cleanup that included replacing most of their equipment, Randazzo's was back up and running in early January, and the partnership could go forward. "I created this site to help local bakeries reach a national audience," Pazyra said. "Randazzo's is a perfect example of the type of bakery I want to help succeed. They've got an outstanding reputation in New Orleans, and 1-800-Bakery.com can help raise the awareness and sales they need to get back on track. We're helping Patricia tell the world that she's back in business." During the 2005 season, Randazzo's sold 25,000 King Cakes, a number that Zornes hopes to double this year. King Cakes are a traditional part of Mardi Gras and Carnival celebrations. The oval-shaped cake resembles a crown and is decorated with purple, green, and gold, representing the colors worn by the Three Wise Men when they visited Bethlehem. Each cake has a small toy baby baked inside, and tradition says that whoever gets the prize has to supply the King Cake for next year's party. Even as she rebuilds her business, Zornes' commitment to her community is prominent; she donates one dollar from each King Cake sale to Habitat for Humanity, supporting their efforts to rebuild the areas destroyed by Hurricane Katrina. 1-800-Bakery.com delivers baked goods direct from specialty bakeries to customers throughout the United States. Our goal is to use the Web to broaden the marketplace for our bakery partners and to deliver the freshest, highest quality foods available online, supported by knowledgeable customer service and backed by a 100% money-back guarantee. URL: http://www.1-800-Bakery.com
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can link to it! New Orleans
Bakery Randazzo's Taps Web's 1-800-Bakery.com to Rebuild Business
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