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URLwire for Tuesday, Febraury 10, 2004
End-of-Life Choices New Web Site Unveiled Today
The oldest and largest choice-in-dying organization in North America offers information on the full spectrum of end-of-life options as well as a media & education center.
End-of-Life Choices
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End-of-Life Choices, the oldest and largest choice-in-dying organization in North America, has launched a comprehensive new web site at . The redesigned site is more user-friendly, with increased functionality and improved navigation.

"We're launching the new web site in conjunction with several other major initiatives relevant to our new name," said David Goldberg, Director, Communication. "In addition to changing our name from the Hemlock Society to End-of-Life Choices, we have a new CEO, we've doubled the size of our board of directors and we've moved our offices. "It's a natural that our site should reflect our new focus, energy and professionalism."

Key landing pages within the site include "Learn About Us," "Act, Join, Donate," "Explore Our Community" and a new area, "Media & Education Center." Visitors can find an expert on specific areas of end-of-life care and issues as well as schedule a speaker for a community event. They can also join End-of-Life Choices, donate to the organization and sign up for regular updates of legislative activity.

"We continue to advocate for the freedom for all Americans to choose a dignified death," said Kimberly Spencer, web site manager. "With the significant increase in our functionality and the continued growth of our membership, we also want to emphasize the role we can play as an information and education resource."

Headquartered in Denver and founded in 1980, End-of-Life Choices is the oldest and largest choice in dying organization in North America. It is a nonprofit organization supported by memberships and donations. Choices actively supports advocacy for the purpose of enacting laws so that all Americans can live with the freedom to choose a dignified death. The organization is committed to grassroots organizing, public relations, legal strategizing and other forms of advocacy. Choices has 34,000 members in 90 chapters of varying structures throughout the United States. For more information visit or call 1-800-247-7421.

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