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URLwire
for Thursday, August 5, 2004
DigitalCameraInfo.com announced this week the availability of their website, which features free, fun, and unbiased reviews to help people decide which digital camera will fit their lifestyle. As Editor-in-Chief Elena Rue put it, “DigitalCameraInfo.com’s reviews are aimed at users who want a quality digital camera, but still want something that will be fun to take on a trip or out at night. It’s not just technology geeks buying digital cameras anymore. Our reviews are aimed at everyday users who want to enjoy using their digital camera while taking great pictures. People are sick of boring, dry, technology writing – our reviews are easy to read and approach the cameras from a real-life perspective. We conduct standardized tests on each digital camera and give no-nonsense conclusions and comparisons that look at the overall value of the camera.” Each DigitalCameraInfo.com review features a standard 44-point scientific analysis that considers the camera’s image quality, handling, portability, control, ease of use, and other key areas. DigitalCameraInfo.com uses newly developed image-analysis software to determine the “real resolution” of each digital camera. This cuts through manufacturing hype to tell users how crisp and sharp of an image they can really get out of each digital camera. Each review includes a “Comparisons” section that contrasts the camera with similarly priced or featured models on the market. The reviews conclude with clear, easy-to-evaluate sections such as “Likes & Dislikes” and “Value,” giving readers a bottom-line synopsis of each digital camera. “When most people are shopping for a digital camera,” said Rue, “they have a specific budget in mind. We approach each review as though we had that same budget. We answer the question: Is this a good value? If it’s not, DigitalCameraInfo.com isn’t afraid to say so. We’re not afraid to tell you that a camera is a terrible buy, or tell you that you can get a much better value out there.” Elena Rue is a graduate of Kenyon College and has been part of the photography community for nine years. In addition to her own work in both film and digital photography, Rue's professional experience includes event and sports photography, website design, digital lab retouching and restoration, as well as digital camera sales. DigitalCameraInfo.com is being launched with the support of Robin Liss, editor-in-chief and founder of CamcorderInfo.com, the leading online camcorder review and information source. CamcorderInfo.com reaches over 300,000 unique visitors every month, and uses scientific standardized tests to write reviews with the highest standards of ethics and fair analysis for every digital camcorder on the market. Last year, The New York Times called CamcorderInfo.com “authoritative and unafraid, easy to search and navigate, and open to all comers.” The company currently has seven full- and part-time employees. The editorial staff of DigitalCameraInfo.com is available for interview requests or help with stories related to digital cameras. During the summer and fall, many people are considering their summer vacations or holiday presents, and are shopping for digital cameras. Some story ideas include:
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URLwire is an email and web based alert service for people who write about and review web sites, like Yahoo Picks of the Week or USA Today Hot Sites or WDFM. Learn more . Who uses URLwire? Two key groups: 1). Editors and site reviewers looking for great sites to write about and link to. 2). Online news search engines and news syndicates like Moreover.com and Newshub syndicate the URLwire headline links. Over 20,000 other sites have linked to various URLwire site announcements since 1994 . How do sites get on URLwire? I only announce useful, unique, or educational web content on URLwire. I send the announcement to online site reviewers and journalists who are looking for new web content to write about and link to, and I post an online version of the site announcement here. I've announced thousands of sites on URLwire since it debuted in 1994. If you think
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