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URLwire for Tuesday, August 06, 2002 

Trademark Search Engine Unveils New Features
URLwire has updated its best-in-class, Web-based trademark search and monitoring application.  TrademarkBots can be used by trademark owners and attorneys to monitor the Internet for potentially infringing uses of trademarks and celebrity and famous names. With TrademarkBots, trademark owners and attorneys have a single source for monitoring and auditing unauthorized uses of trademarks.
URLwire is Your Single Source for Trademark Risk Management Intelligence. is Your Single Source for Trademark Risk Management Intelligence.
"We've created the very best in searching algorithms for trademark intelligence, thanks to Intelliseek," said Marcus Zillman, CEO,, "I am very excited about the creation of and the excellent subscription service it can provide to trademark owners and their legal counsels in the ongoing protection of their intellectual property on the Internet."
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The 24/7 monitoring application helps specialists stay on top of trademark dilution, unfair competition, false advertising, infringement issues, misappropriation or other unauthorized uses of existing or potential trademarks. TrademarkBots also offers Trademark Risk Management Reports.

Clients will receive weekly reports covering all aspects of selected trademark intelligence in an easy-to-read format; potential violations can then be pursued through appropriate channels. TrademarkBots actively and continuously monitors trademark intelligence among hundreds of online sources from the visible and invisible web, including trademark databases, domain names databases, newspapers, publications, catalogs, webfeeds, Usenet groups and message boards.  

TrademarkBots is powered by Intelliseek's Enterprise Search Server (ESS). "We've created the very best in searching algorithms for trademark intelligence, thanks to Intelliseek," said Marcus Zillman, CEO,, "I am very excited about the creation of and the excellent subscription service it can provide to trademark owners and their legal counsels in the ongoing protection of their intellectual property on the Internet."

TrademarkBots provides automated trademark monitoring by searching, scouring, retrieving and reporting on information culled from some two billion+ pages on the "visible" Web and an estimated 550 billion pages on the "invisible" Web. The visible Web includes public, static pages that are easily and routinely indexed and catalogued by traditional search engines. The invisible Web includes public Internet areas that are not so easily located and usually missed by traditional search engines, such as Google. 

The invisible web data includes dynamic and archived content, specialty databases, auction databases, Usenet and other public discussion boards and headline news. Custom filters built into the ESS platform ensure that only relevant and appropriate data is located and analyzed. TrademarkBots is one of many Intelliseek Intelligent Applications that provide actionable intelligence to key decision makers.

"Today many large companies and law firms are performing some of these tasks manually and spending an enormous amount of human resources," said Mahendra Vora, CEO, Intelliseek. " will automate these tasks for a fraction of the cost and with significantly higher coverage and accuracy. This is the power of Intelligent Agent technologies." 

TrademarkBots has written several white papers discussing major findings about potential risks of corporation trademarks and brands on the Internet and is featured on as well as through and click on the Internet Brand Policy tab.

A new comprehensive "help" section features tutorials as well as a complete set of comprehensive FAQs. All are available from the "help" tab on each page of the site. 

TrademarkBots is the trademark search engine of choice of as well as a featured partner of and a co-branded site within at

Introductory annual subscription fees for single-source trademark intelligence starts at $74 per month per trademark, with volume discounts based upon number of trademarks being monitored. To sign up for a free 21-day trial subscription, visit is "Your Single Source for Trademark Risk Management Intelligence".

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