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Home Connectivity in the US: As of July 2003, most users in the US connect to the Internet using dial-up modems of 56Kbps or less. 51% use 56Kbps modems, 8.2% use 28/33.3Kbps, and 3% use 14.4Kbps modems. In total, 62.2% of home users in the US connect to the Internet at 56Kbps or less. (See the August 2003 Bandwidth Report – Figure 1, at http://www.websiteoptimization.com/bw/0308/ ) Broadband Growth in the US: Broadband penetration in US homes increased by 1.1% in July. As of July 2003 broadband penetration was at 37.8%, up from 36.7% in June. This is higher than the average increase in broadband of .71% per month from October 1999 to June 2003. Extrapolating the data provided by Nielsen//NetRatings, broadband share in the US should exceed 50% by June of 2004. Work Connectivity: Most workers in the US enjoy high-speed connections to the Internet. Most use a high-speed line such as a T1 connection, and share bandwidth between computers connected to a network. The speed of each connection decreases as more employees hook up to the LAN. As of July of 2003, of those connected to the Internet, 70.9% of US users at work enjoy a high-speed connection, up 1.1% from 69.8% in June. 29.1% connect from work at 56Kbps or less. Australian Broadband Growth: 44.5% of Australian households have an Internet connection. Over 15% of wired Australians enjoy a broadband connection at home, according to a June 2003 survey by ACNielsen.consult, Australia New Zealand DSL: Over 60% of New Zealand households have dial-up Internet connections as of March 2003, according to the ISCR. Diffusion of ADSL connections in significant New Zealand businesses is 8.3% as of March 2003. This is among the highest DSL uptake in the OECD. At home, more than 3.2% of New Zealanders have DSL as of April 2003. In comparison, over 7.1% of US households have DSL as of June 2003. About The Bandwidth Report: The Bandwidth Report is a monthly roundup of connectivity trends in the US and elsewhere. Each month's bandwidth report offers the latest statistics in Internet connectivity and broadband trends, including:
http://www.websiteoptimization.com/bw/0308/ About WebSiteOptimization.com: Don't Make Me Wait! The new book titled "Speed Up Your Site - Web Site Optimization" by Andy King, and the companion web site are about designing "speedy" web sites with techniques that...
For a review copy of "Speed Up Your
Site - Web Site Optimization" (New Riders, ISBN 0-7357-1324-3) or an interview
with the author, contact: Matt Hockin, 503.246.1375, matt(--at--)interactivemarketinginc.com
- http://www.interactivemarketinginc.com/
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