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URLwire for Wednesday,September 18, 2002
URLwire
Astrology Site Changes Name, URL To Fit New Purpose
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Formerly called MyAstro.com, the new FutureMinders site helps answer your questions and provide insight – into yourself, your relationships, your career, or any area of interest.
 
Astrology Site Changes Name, URL To Fit New Purpose
 
Based on each individual's exact birth data, the entire site is driven by Veraxs' True Horoscope™ technology. Developed strictly for the Internet, it offers a level of personalization and relevance that give members insight into any personal situation with few clicks of a mouse. 
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Predicting the future is entertaining; managing the future is essential – for success and happiness. TheFutureMinders.com, a leading provider of astrology-based content on the Web, intends to expand its reach in the application of astrology for Net users.  

Formerly known as myAstro, The FutureMinders will continue to feature its comprehensive Site of personalized astrology. In addition, it will begin to offer a broad set of tools for its members to improve the effectiveness of their planning by increasing the probability for future success. 

Astrology is about time and timing. The Future Minders, as a concept, includes much more than a Daily Horoscope.  It can serve individuals or large businesses with a wide range of objective information for making better decisions. 

"Our goal is to show the value of astrology through its applications," commented Nicholas Symington, co-founder and CEO of Veraxs Int'l Inc., parent company of The FutureMinders.  He went on to say, "People don't have to believe in astrology to benefit from it. Although, once they use it in a real life situation, we think most will recognize its advantages." 

While the initial launch of myastro.com created an enthusiastic following, users' feedback made it clear they preferred those features of the Site that helped them manage their lives better. The idea of FutureMinders was already in development. 

"Given what our users wanted, we pushed to launch the FutureMinders.com sooner rather than later," commented Barrie Hetiarchi, director of marketing and development. "Combining the two Sites into one will really enhance the value for members. Calling it the FutureMinders will more accurately reflect the Site's evolving function."

Based on each individual's exact birth data, the entire Site is driven by Veraxs' True Horoscope™ technology. Developed strictly for the Internet, it offers a level of personalization and relevance that give members insight into any personal situation with few clicks of a mouse. 

Along with features where members can better understand their past, present, and the future, the Site offers unique Weekly and Monthly visual horoscopes that you don't have to read. Integrating content and graphics for these and other functions make astrological cycles understandable at a glance – even to someone who has no knowledge of how or why they work.

TheFutureMinders.com features free as well as premium content – much of it available exclusively from The Future Minders. A substantial portion of the Site is free to registered users. Premium subscriptions, starting at $19.95/yr, allow access to more in-depth resources. These focus on romance, family, business/career and also include: extensive reports on love and business partnerships, compatibility reports detailing strengths and weaknesses in relationships, personality profiles on anyone you know. With over 40 types of reports to choose from, a user will find one that is relevant to whatever situation needs help or greater clarity. 

The FutureMinders affiliate program offers 25% commissions and lifetime customers. Affiliate benefits include a large quantity of free content - free daily horoscopes, Love horoscopes, Business horoscopes and best days to play games of chance. The content is delivered to affiliate sites and displayed in a small pop-up or private labeled page.

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