PageStationery.com Launches New Digital Holiday Photo Cards

URL: http://www.pagestationery.com-
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Page Stationery has launched a new line of affordable, digitally printed holiday cards. The collection is a fresh, modern line that uses bright colors, contemporary fonts, unique designs and beautiful patterns to stand apart from other holiday photo cards on the market today.

Page Stationery has launched a new line of affordable, digitally printed holiday cards. The collection is a fresh, modern line that uses bright colors, contemporary fonts, unique designs and beautiful patterns to stand apart from other holiday photo cards on the market today.

These new holiday cards solve the problem of finding well designed yet affordable cards without sacrificing quality. "We wanted to create a new line of cards that gave the customer real value" says Creative Director Sue Corral. "Paper quality, printing technology and great design are all paramount in my mind and really should go hand in hand on any stationery product. We didn't think anyone was providing digitally printed product with those high standards that are intrinsic to the Page Stationery brand. Until now", says Corral. 

Indeed, the stationery industry has been directly altered by the nationwide economic downturn. "Prices are being driven down as consumers demand a more affordable alternative to the more costly printing techniques such as offset, letterpress and engraving." says Corral. "Digital printing has surfaced as the new printing of choice. Fortunately, this new print technology and the high quality papers created specifically for it, still allow us to produce quality product. This was not always the case and even now, some of our competitors are digitally printing on what really amounts to a color laser copier. That will not do for us or our product. We researched and tested and waited until we believed digital printing was where it should be as far as our high standards go and because of that, I really think we offer the best digitally printed stationery in the marketplace".

According to Corral another crucial element that sets Page apart from the other online stationery websites is ease of use. "We intentionally don't over design or provide too many designs for our customers" says Corral. "I think most online stationery websites offer too many designs. I'm not sure how someone is expected to pick just one baby announcement out of 8000 designs. I think too many designs challenges and confuses the customer and dilutes any brand or overall aesthetic the company may have" adds Corral. "At Page, we like to keep it simple. We believe less is more. Our design aesthetic is classic with a twist - we design every card with that in mind and because of it our customers know what to expect from us and what we stand for." 

For more about Page Stationery contact Taylor Johnson, Sales and Marketing Director by phone or email - 804 784 2277 - taylor@pagestationery.com

Posted by Eric Ward on 10/11/11
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