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URLwire for Thursday, October 24, 2002
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Celebrity is Dead: Long Live the GEEKS 
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Cult act marauds the Web...
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Celebrity is Dead: Long Live the GEEKS
 
Search URLwire archives since 1994 
It's like The Monkeys meets Gorillaz in a low-rent multimedia mash-up.

Regular visitors to http://www.10p.TV have been following the unfolding story of the GEEKS, an outfit who tread the thin line between virtual and reality. The GEEKS story is billed as "A comedy Caper featuring Geeks, Guns and Girls." Told through comic book graphics, flash movies and songs, the concept is wrapped in an ultra-hip website with design graphics which ooze British street style. 

Not content to stay within the confines of their website, 10pTV producers of the GEEKS have marauded other sites on the web with fake press releases and "wind-up" appearances in discussion forums, all conducted in character to follow the storyline of the show. With interactive "shit-o-grams" and audience plot-line voting, the format has been described as "The Monkeys meets Gorillaz in a low-rent multimedia mash-up".

CD's and Merchandise from the show featuring GEEK designs and logos have been selling fast. One fan said "These guys make being a Geek cool again. We love 'em"

It's stylish, different and above all, fun. One day, maybe all pop will be like this...
Catch the GEEKS at http://www.10p.tv

ABOUT 10pTV

10pTV is a multimedia production company based in the UK. Their passion is animation, music and comics. They operate as a flexible network rather than a static company, enabling the production of highly creative products with minimal overheads. Hence the low-rent name.

10pTV productions are distributed through a growing broadband partner network including AtomFilms, Freeserve and MP4.com. 10pTV has been awarded Cool Site of the Day on the 6th November - a rare thing for a British web-site.

10pTV was founded by Kevin Mason, a music industry and internet marketing veteran, he has written songs for Eartha Kitt, run a record company, had a gold disk in Australia, put Marks & Spencer, Ford and Thomas Cook on the Web, marketed for Compaq and Intel and is a
classically trained cellist. 
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