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URLwire
for Friday, November 14, 2003 - Online news headline linking services are
welcome to link to this story
Bernardo Fashions is best known as the developer of fashion's most extensive collection of machine-washable/machine-dryable suede, stretch suede, leather, faux shearling, faux-faux shearling and wool/cashmere. Featured in the "Lucky Breaks" section of Lucky Magazine's November issue, the sweepstakes will give away 150 of Bernardo’s unique machine-washable/machine-dryable designs. Lucky is the award-winning magazine about shopping from Condé Nast. The Bernardo sweepstakes and web site spotlight new fall styles from one of America's fastest-growing fashion brands. Over the past three years, Bernardo has generated more than $220 million in retail sales of its breakthrough machine-washable suede, leather, faux shearling and wool/cashmere designs, with at least another $100 million projected by the end of 2003. Bernardo's "Lucky Breaks" sweepstakes runs through November 30, 2003. From now until that date, consumers can fill out an on-line entry form through a "Lucky Breaks" link on Bernardo’s website at http://www.bernardofashions.com. After the end date of the sweepstakes on November 30, 150 prizes will be awarded by random drawing, with each winner receiving a Bernardo machine-washable/machine-dryable faux shearling coat valued at $159 retail; total retail value of all prizes is approximately $24,000. Established in 1989, Bernardo is
a privately held company and one of America's fastest growing fashion companies.
Since its launch of the first truly machine-washable/ machine-dryable suede
apparel in late 2000, Bernardo has catapulted into the ranks of the ten
largest U.S. resources for outerwear. Sportswear is also building momentum
with collections bearing the Superfashion® banner, that are trend right
for today's woman's versatile lifestyle. Backed by an exclusive endorsement
from Woolite® Fabric Wash, Bernardo has emerged as a clear leader in
a new wave of technologically-enhanced clothing – or Superfashion? – that
is easy to wear and easy to care for.
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