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 URLwire for Tuesday, April 6, 1999

SendFree Introduces The Internet's Original Autoresponder Ad Exchange

New free service offers popular email autoresponders coupled with powerful opt-in advertising.
 
http://www.SendFree.com/ - The Autoresponder Advertising NetworkSendFree has this week formally debuted what they call the Internet's first ever autoresponder ad exchange. Autoresponders are email devices that return a specified document when requested by a customer. Abbie Drew, co-founder of SendFree, told me "customers can send an email to your autoresponder and your information is immediately sent to them by return email".

While autoresponders themselves are not new, having been around since before the Web, SendFree ( http://www.SendFree.com/ ) has added some unique twists and features to the mix. SendFree offers free autoresponders coupled with a unique system that runs members' ads on the SendFree Autoresponder Network. Every autoresponder message is delivered with one ad.  This one-ad-per-message design is powerful no-cost advertising.  "When somebody sends email to your autoresponder, your ad appears on another autoresponder message in the system," Drew points out.
 
SendFree's Autoresponder Ad Exchange is an adaptation of a concept that has already proven to be one of the Internet's most successful. The idea of trading banner ads between web sites has been a major promotional activity since the Internet began. SendFree extends the ad exchange process to email by using autoresponders.
 
You're invited to learn more about SendFree autoresponders and free email advertising by visiting http://www.SendFree.com/ or
test out a SendFree autoresponder by emailing: mailto:media@sendfree.com
 
You will immediately receive a return email containing additional information for requesting an interview with one of SendFree's founders.


 


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This is a private Web-based version of Eric Ward's URLwire. URLwire is a low frequency E-mail news alert service which covers significant Web launches, events, and online happenings, and is sent only to writers, reporters, Web guide editors, and site reviewers who earn a living covering the high end of the Web. It is matched personally by me to your subject interests, not automated, and importantly, not annoying. Send your exact subject interests to: EricWard@urlwire.com. (Voice 423.637.2438).  

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